Summary
The Business Research Company’s report “IT
Services for SMAC (Social, Mobile, Analytics, Cloud) and the Digital Enterprise”
is designed to give companies an understanding of the offerings, strengths and
weaknesses of the different IT Services providers in the SMAC and Digital
enterprise space. Many corporates are currently investing in improving their
digital communications, with the aim of integrating different channels to
enhance their relationship with their customers. Many are turning to IT service
companies, or outsourcers, to help them with development. This
Market Research reports examines
the top competitors in this area, including sizing and forecasting the overall
market for SMAC IT services, the estimated revenues of different IT Services
companies from SMAC and a qualitative assessment of the various competitor’s
strengths. This report is based on extensive primary research with industry
participants and extensive secondary research using proprietary data sources and
inputs from TBRC’s team of industry experts.
Scope
• Profiles of the SMAC offerings of Tech Mahindra, Infosys, Tata Consultancy Services (TCS), Accenture, Cognizant, Wipro and others.
• Estimated annualized market revenues from SMAC IT Services for 2013, forecast to 2018, split by Social, Mobile, Analytics, Cloud.
• Estimated annualized market revenues from SMAC IT Services for competitors in the market.
• Competitor rankings of IT services companies’ SMAC offerings.
• Financial Deals for SMAC IT Services companies from 2012-2014.
• Analysis of key market trends, upcoming products, drivers and restraints in SMAC IT Services.
• The report is global in scope.
Reasons to Buy
Companies planning to improve their digital enterprise architecture can:
• Develop a comprehensive understanding of IT services in the SMAC segment.
• Choose the correct vendor for their SMAC software investment.
• Understand the strengths, unique solutions, and key verticals of each IT provider in this space.
IT services companies can:
• Compare and benchmark their SMAC offerings.
• Identify the fastest growing industry sectors (like transportation, financial services) for SMAC spend.
Executive Summary
The Social, Mobility, Analytics, Cloud (SMAC) Market
• More than 25% of the users online are using the internet to access social networking sites like Facebook, Twitter and Google+. Companies are switching to social media to interact with their customers, for brand building and customer engagement. 11
• 2.5 billion gigabytes of data are generated daily. Companies are investing heavily in analytics to identify hidden trends and patterns, to gauge customer likes and dislikes and use the insights obtained for superior decision making. 11
• The global analytics market is expected to reach $25 billion by 2015.11 IT players need to capitalize on their already well-established IT/BPM market presence by increasing their services portfolio beyond the typical IT offerings.11
• 15% of all IT companies have introduced fully virtual cloud systems for better IT agility.10
• Companies are launching integrated SMAC products to provide a value add for clients. SMAC products help to solve business problems beyond technology problems.
The SMAC IT Services Market
• Leading Social, Mobility, Analytics, Cloud (SMAC) IT Service providers is as follows: International Business Machines (IBM), Accenture, Computer Sciences Corporation (CSC), Tata Consultancy Services (TCS), Infosys, Tech Mahindra and Cognizant Technology Solutions (CTS).
• IBM and Accenture are the leading IT service providers globally in SMAC with high customer satisfaction and high integration among their digital services and products. These companies are expected to capture the majority of market share over the next few years. g
• The global market for SMAC IT services outsourcing is estimated to have been $60 billion in 2013. This market is growing rapidly and is expected to double its value in the next two years (by 2015).e The Forecasted Compounded Annual Growth Rate (FCAGR) to 2015 is 41%.
• In 2013, SMAC based revenues were between 10-15% for most IT Services companies.9
• Among SMAC services, Cloud presents the largest opportunity in terms of revenue. In the period 2016-2018, Cloud revenues are expected to increase at a compounded annual growth rate (CAGR) of about 30 per cent. Cloud revenue is expected to reach $650-700 billion by 2020. Cloud is followed by social media, which will generate $250 billion worth of revenues by 2020. 8
• The European SMAC market is growing faster than the US market. As Europe is a growing and attractive market, Tier I IT Services companies are making more mergers & acquisitions and joint ventures in Europe. 8
• The fastest growing sectors in terms of revenue are Banking, Financial Services and Insurance (BFSI) - especially retail banks - manufacturing, healthcare, energy and utilities. Telecom and Government service sectors are expected to grow less quickly.
• Profiles of the SMAC offerings of Tech Mahindra, Infosys, Tata Consultancy Services (TCS), Accenture, Cognizant, Wipro and others.
• Estimated annualized market revenues from SMAC IT Services for 2013, forecast to 2018, split by Social, Mobile, Analytics, Cloud.
• Estimated annualized market revenues from SMAC IT Services for competitors in the market.
• Competitor rankings of IT services companies’ SMAC offerings.
• Financial Deals for SMAC IT Services companies from 2012-2014.
• Analysis of key market trends, upcoming products, drivers and restraints in SMAC IT Services.
• The report is global in scope.
Reasons to Buy
Companies planning to improve their digital enterprise architecture can:
• Develop a comprehensive understanding of IT services in the SMAC segment.
• Choose the correct vendor for their SMAC software investment.
• Understand the strengths, unique solutions, and key verticals of each IT provider in this space.
IT services companies can:
• Compare and benchmark their SMAC offerings.
• Identify the fastest growing industry sectors (like transportation, financial services) for SMAC spend.
Executive Summary
The Social, Mobility, Analytics, Cloud (SMAC) Market
• More than 25% of the users online are using the internet to access social networking sites like Facebook, Twitter and Google+. Companies are switching to social media to interact with their customers, for brand building and customer engagement. 11
• 2.5 billion gigabytes of data are generated daily. Companies are investing heavily in analytics to identify hidden trends and patterns, to gauge customer likes and dislikes and use the insights obtained for superior decision making. 11
• The global analytics market is expected to reach $25 billion by 2015.11 IT players need to capitalize on their already well-established IT/BPM market presence by increasing their services portfolio beyond the typical IT offerings.11
• 15% of all IT companies have introduced fully virtual cloud systems for better IT agility.10
• Companies are launching integrated SMAC products to provide a value add for clients. SMAC products help to solve business problems beyond technology problems.
The SMAC IT Services Market
• Leading Social, Mobility, Analytics, Cloud (SMAC) IT Service providers is as follows: International Business Machines (IBM), Accenture, Computer Sciences Corporation (CSC), Tata Consultancy Services (TCS), Infosys, Tech Mahindra and Cognizant Technology Solutions (CTS).
• IBM and Accenture are the leading IT service providers globally in SMAC with high customer satisfaction and high integration among their digital services and products. These companies are expected to capture the majority of market share over the next few years. g
• The global market for SMAC IT services outsourcing is estimated to have been $60 billion in 2013. This market is growing rapidly and is expected to double its value in the next two years (by 2015).e The Forecasted Compounded Annual Growth Rate (FCAGR) to 2015 is 41%.
• In 2013, SMAC based revenues were between 10-15% for most IT Services companies.9
• Among SMAC services, Cloud presents the largest opportunity in terms of revenue. In the period 2016-2018, Cloud revenues are expected to increase at a compounded annual growth rate (CAGR) of about 30 per cent. Cloud revenue is expected to reach $650-700 billion by 2020. Cloud is followed by social media, which will generate $250 billion worth of revenues by 2020. 8
• The European SMAC market is growing faster than the US market. As Europe is a growing and attractive market, Tier I IT Services companies are making more mergers & acquisitions and joint ventures in Europe. 8
• The fastest growing sectors in terms of revenue are Banking, Financial Services and Insurance (BFSI) - especially retail banks - manufacturing, healthcare, energy and utilities. Telecom and Government service sectors are expected to grow less quickly.
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